Case Study · Website
Rentec Website
I designed a website for Rentec, a team in Yakutsk that handles the lighting and sound for events of any scale. The site had to show their experience, explain the services clearly and make it easy for a client to get in touch.
01
Context
Company
Rentec provides professional lighting and sound for events of any scale. As the company grew and added services, it needed a website that reflected its expertise and professionalism.
Task
Build a platform that shows the company's experience and the convenience of its services, and makes working with clients as simple and clear as possible.
02
What the site had to do
Show expertise
Real events, real equipment and the real team, so the client trusts Rentec before the first call.
Make the offer easy to buy
Ready-made lighting and sound kits with clear contents and prices, so a client doesn't have to assemble a setup alone.
Shorten the path to a request
A call to action on every kit and a short form that gives an approximate cost of the service.
03
Visual direction
The interface takes its mood from the backstage of a concert: a dark base, black-and-white photography, cold blue light and a bold, wide logotype. The design stays in the background so equipment, events and people carry the page.
Dark stage base
Content reads like a lit scene, and photos of equipment look their best.
Real people
Team portraits instead of stock images, because clients book people they can trust.
04
Results
Delivered
- A full website design for desktop and mobile
- A visual direction built on the company's identity
- Ready-made kits presented as products with prices
- A cost estimate form and contacts in one block
- Trust blocks: experience, company story and the team